Category: Social Media, Web 2.0 & Org 2.0
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Scale Positive Behaviors by Designing Them Into Social Software
Why doesn’t every piece of cake come with two forks? There’s no fixed reason why the cake can only come with one fork. But, having only one fork is an obstacle to sharing, even for the most generous of potential dessert-sharers. Why not bring me a second fork, to make it easy for me to…
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7 Frame-Changing Experts on Social Business and Social Organization
With the growing interest in social business and how social technology can change organizations, we’re starting to hear more and more mainstream business commenters weigh in with their opinions. While these new and novice commenters won’t drown out the voices of the well-established experts (especially those who have corporate support behind them), the increase in…
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The Social Technology Trifecta: Individual, Organizational and Economic Change
Social Technologies — all those different tools we talk about as ‘social media’ — are creating the opportunity for a social change trifecta. Social technologies are making it possible for us to transform how individuals, organizations and economics interact with each other, in ways that can help all three thrive. Social technologies make rich, complex,…
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“Social” Media Make “Voice” and Contribution Possible
What does it mean for organizations to become more “social”? Becoming “social” means that more people across the organization can contribute their ideas and have influence. Why? Because social technologies make it possible for more people to have Voice. What is Voice? Voice is having a say with the expectation that you will also be…
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Extended Organizations: Finding the Boundaries and Naming the Contents
Can you help me out with a messy research-related question? What are the best ways to set boundaries around subsets of an “extended organization”, and then give these subsets names so that they are easy to talk about? The problem seems on the surface looks like a question of semantics (i.e., what to call it).…
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Communities of Commerce: Where the Marketplace is also the Meaning Place
Networks of people and organizations are usually either “markets” or “communities”. It bothers us that networks fit one or the other model of working together, because we envision something more –something both market and community — in one network. We are often disappointed when markets don’t exhibit a commitment to any values other than maximizing…
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Do Social Technologies help organization members think more holistically?
While it’s true that I’m an unabashed advocate for social technologies as tools for transforming organizations, there are lots of reasons why we’d want social technologies in our workplaces and ‘together places’. Social technologies help increase engagement and make organizational democracy easier — just to name the top two reasons. But the biggest reason to like…
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Social Business News: Too Many Wrong Messages On Social Media? Try Leadership, Not Control.
In my first contribution to Social Business News, I’m reminding organizations that want to align their social media messages to focus their efforts on leadership. I find it pretty frustrating that so many social media advocates recommend “governance” or “policy” or “control” when an organization finds there are too many voices, not enough voices, or…
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Growing Social: 4 Different Paths to Social Organizations
Organizations can ‘grow social’ through 4 different paths, driven by technology, social business, collective values, and ‘product’ resonance. Two of these paths are more likely than the others to create organizations that are authentically social. Can you guess which two, and why?
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Is Gamification a Cure for Entitlement?
What value is all this talk about gamification? It’s one thing to deploy game-design tactics to turn your for-profit services (like Foursquare or Hashable) into games. By playing games, folks actually will train themselves to use these products. More troubling to me is the idea of using gamification to redesign work tasks. Gamification and Work…