freakonomics

Organic Discount or Competency Penalty? The real reason organic wines sell for less

March 9, 2010

Tweet Stereotypes about non-profit and for-profit firms explain why organic wine can’t command higher prices. Today’s Freakonomics column picks up on UCLA research reported earlier this week by Matt McDermot at Treehugger.com. The researchers, Magali Delmas and Laura E. Grant, demonstrated that organic wine cannot command as high a price as conventional (non-organic) wine. This […]

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