sharing

From Generativity to Generosity: What’s at the core of these new business practices?

October 2, 2014

Tweet I’m experimenting with shifting from generativity to generosity to describe what’s unique about the business processes I’ve been studying, trying to distill these ideas into a form that’s simple and easy to convey. Can the term generosity carry these ideas well? At the very core of generativity is the concept of generosity. It’s not for […]

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Growth Hacking To Scale Generosity

August 14, 2014

Tweet When a startup like Harrys.com launches with an outreach campaign that that gets 85K potential customers to share their email address, people are impressed. When the cofounder of that company writes a 3,700 word explanation of what they did to achieve those results, and then posts it on one of America’s most popular business blogs […]

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Three Design Principles for Generative Business

March 20, 2014

Tweet As I was being nudged to consider whether the term “boost” really captured the central dynamic of generative businesses, I realized that it actually only represented the very first element of what it takes to be generative. Note: Since this is more like an essay than a post, I’ve added some jumps so that […]

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Why Zipcar Is Not the “Sharing Economy”

January 9, 2013

Zipcar isn’t a sharing business, so it can’t create the sharing economy. Who can? Businesses that support customer-to-customer relationships and reciprocal caring.

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