Creating Authenticity

Re-creating Organizational Reputation Using Social Media: Not quite outdated ideas

January 14, 2011

Tweet As much as I love academic writing, conducting studies and developing theories, all of this work shares one acute problem – it takes forever to get from first draft to print. My just-published journal article with Adelaide King took about 8 years from idea to print, while the germinal paper on Organizational Identity & […]

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That Special Starbucks: Does the place help the people be authentic?

March 4, 2010

Tweet First it was the Siren. Then it was the Christmas cards. For a while, it’s been the original artwork by their very own baristas displayed on the walls.. And now, my favorite Starbucks is getting bouquets of flowers. On a recent visit, there were two big vases of flowers on the counter by the […]

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The Happiness Project for Organizations

January 5, 2010

Tweet Like many fans of Gretchen Rubin’s blog, The Happiness Project, I spent a lot of time last week checking my front porch for a heavy box from Amazon (pay phrase: “biblio hyperemptor”).  Once my 9 my pre-purchased copies of her new book arrived, and after I gifted away 8 copies, I was able finally to […]

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Mix Fake and Real, the Palin Way

October 8, 2008

Tweet People are hungry for authentic leaders and authentic organizations .  Assessing an organization’s authenticity or a candidate’s authenticity is one way that we gauge where to place our trust. To entice people to trust us, we need to make them think the organization is authentic. Sometimes, we may even want to create "Fake Authenticity" […]

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4 Ways Palin Creates a Fake “Reality”

October 3, 2008

Tweet In my earlier post, Use Real Authenticity to Establish Fake Authenticity: Sarah Palin shows organizations how , I argue that Palin is a useful role model for organizations in the way that she has gone about creating "Fake Authenticity." Establishing Fake Authenticity has two steps, and in this post I’ll discuss Step 1: Creating […]

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3 Things the New York Jets Can Teach You About Authenticity

September 10, 2008

Tweet Who knew that the New York Jets knew so much about being authentic? The New York Jets moved into their new training facility in Florham Park, NJ, just last week. Stories about the new building (designed by Skidmore, Owings & Merrill LLP) describe it as huge, high-tech, state of the art, and light filled. […]

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Want Authenticity? Design Homophobia Out of the Organization

July 31, 2008

Tweet The System isn’t working at Omnicom. Omnicom says “we are committed to ensuring that we use our position to promote socially responsible policies and practices. Yet, Omnicom’s agency, Abbott Mead Vickers BBDO (AMV/BBDO) , creates advertising that is anti-gay. Because Omnicom is not addressing the contradiction between who it says it is as an […]

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