Can your organization’s core values make it easier for you to extend yourselves onto social media effectively? For some organizations, absolutely yes. Consider the opportunity for one Jewish organization as it considers its social media strategy. Last week I had the chance to work with a group of non-profit Jewish professionals in charge of youth [...]
I am an organizational consultant, change advocate, and organizational identity/reputation scholar with a PhD in leadership & organizations. I research, write about, and consult with organizations on the relationships between organizational identity, actions, and purpose. I teach Technology Management, part-time, at Stevens Institute of Technology.
My current research focuses on how social technologies in the workplace can drive organizational change, generate meaning, and catalyze purpose. See the 
