December 15, 2008
Can for-profit, for-purpose organizations make a difference, if we patronize them? Thinking about an organization’s authenticity invites us to examine simultaneously what the organization does and how it does it. When we think about organizations being authentic, we assume that organizations have their business purpose — the thing that they’re out there to "do", and [...]
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June 9, 2008
Every now and then, when I think about what thinking about Authenticity does to me, I start to wonder if I’m crazy. Does anyone else get excited by “Girlcotts”, corporate shills, rice pudding, or bad branding plays? Well, here’s some perspective on my recent post, re: ‘Loving my CSA‘: Data point: When I googled the [...]
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