Comments on: Organic Discount or Competency Penalty? The real reason organic wines sell for less http://AuthenticOrganizations.com/harquail/2010/03/09/organic-discount-or-competency-penalty-the-real-reason-organic-wines-sell-for-less/ aligning identity, action and purpose Mon, 30 Apr 2012 19:25:33 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: cv harquail http://AuthenticOrganizations.com/harquail/2010/03/09/organic-discount-or-competency-penalty-the-real-reason-organic-wines-sell-for-less/#comment-2728 cv harquail Wed, 10 Mar 2010 14:25:06 +0000 http://AuthenticOrganizations.com/?p=3531#comment-2728 Hi Nancy- The 'no sulfite leads to vinegar' problem was a real issue earlier on with organic wines, and though shelflife is improving w/ new lower sulfite stabilizers, customers (like you) do have lingering concerns... I am guessing that there are many less knowledgeable wine customers for whom the stereotyping of vineyard types might matter-- it's an empirical question that would be fun to research. Especially since we've seen how much having a kangaroo or cat on the label tips people towards one unknown wine over other unknown wines. What intrigues me most here is the question of whether/ how having avowed goals other than profit might influence how we imagine the organization's competencies. It is a drag to imagine that having a purpose suggests an org is less competent... cv Hi Nancy-

The ‘no sulfite leads to vinegar’ problem was a real issue earlier on with organic wines, and though shelflife is improving w/ new lower sulfite stabilizers, customers (like you) do have lingering concerns…

I am guessing that there are many less knowledgeable wine customers for whom the stereotyping of vineyard types might matter– it’s an empirical question that would be fun to research. Especially since we’ve seen how much having a kangaroo or cat on the label tips people towards one unknown wine over other unknown wines.

What intrigues me most here is the question of whether/ how having avowed goals other than profit might influence how we imagine the organization’s competencies. It is a drag to imagine that having a purpose suggests an org is less competent…

cv

]]> By: Nancy http://AuthenticOrganizations.com/harquail/2010/03/09/organic-discount-or-competency-penalty-the-real-reason-organic-wines-sell-for-less/#comment-2727 Nancy Wed, 10 Mar 2010 13:55:55 +0000 http://AuthenticOrganizations.com/?p=3531#comment-2727 Another reason organic wines may not be doing as well is that at least at the beginning, to have to organic label you could not at sulfites which (I think) act as a preservative to stabilize the wine and make sure it has good shelf life. So a lot of the wines really did taste bad (I know I tried a bunch of them early on!). Now there are wines made with organic grapes that add sulfites, and I'm sure the industry overall is improving. I wasn't aware of this gap though -- interesting thoughts. Another reason organic wines may not be doing as well is that at least at the beginning, to have to organic label you could not at sulfites which (I think) act as a preservative to stabilize the wine and make sure it has good shelf life. So a lot of the wines really did taste bad (I know I tried a bunch of them early on!).

Now there are wines made with organic grapes that add sulfites, and I’m sure the industry overall is improving. I wasn’t aware of this gap though — interesting thoughts.

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