Comments on: When Will “Social Business” Become Social Change Business?

By: Sue Fernandez

Sue Fernandez — Fri, 11 Mar 2011 18:29:58 +0000

Great piece! I’m reminded of a session take away that puts it simply as organizations need to “Be” social and not make it a task to “Do” social. That seems to separate the herd and you can see the results in those that learn from this.

By: Jon Husband

Jon Husband — Sat, 09 Jan 2010 18:03:04 +0000

Important points very well articulated.

As for ‘wirearchy’, I’d argue it’s mainly about ‘social’ change … an important change / shift in power-and-authority relations. Most people checking into wirearchy initially assume it’s about technology, something I feel I take considerable pains to disavow. It’s true that absent hyperlinks and the digital infrastructure, etc. of today’s ‘wired’ world, there wouldn’t be the emergence of a new organizing principle I call ‘wirearchy’ but it’s the socio-political effects of interconnected flows of information and exchange upon which I am concentrated .. horizontal peer-to-peer exchanges, discussion, action planning and engagement-on-purpose that is different from traditional top-down dynamics.

The main point of ‘wirearchy’, as I see it, is to foment and carry out social change .. in organizations and in our respective societies, by engaging people and helping each of us become more responsible for what we think, know and do.

By: cv

cv — Fri, 08 Jan 2010 14:25:03 +0000

Rachel, that’s one of the reasons I’m glad to see you, JimStorer and the Community Roundtable digging deep into the challenges of creating, sustaining, and leading an organization’s online community (inside, outside or across boundaries). As you all have been unfolding those challenges, you are addressing them with a set of norms and values that make me hopeful about ‘change with intention’… thinking especially about how you consider the role of the community manager to be a mediator and translator drawing many individual pieces and concerns in to a coherent whole. Another promising trend is the shift (at the Dachis Group, with Hargeddon’s E2.0, and at Wirearchy) from attention on implementation to attention on leadership w/re: to implementation. And, the challenge to think even bigger than that…. our next opportunity. cv

By: Rachel Happe

Rachel Happe — Fri, 08 Jan 2010 13:53:06 +0000

Thank you for articulating this issue much better than I did – if we don’t accommodate social needs into our organizational design and structures we will have failed at creating truly ‘social’ businesses. In fact, we are living with a lot of the negative consequences of technology now (being always on) without much help to limit/manage its intrusiveness.

Thank you for the great post!
.-= Rachel Happe´s last blog ..What Online Communities Will Expose in 2010 =-.