Inspiring quotations on the walls. A weight room as large as your first house. Business offices that overlook the playing field. A players’ entrance that minimizes distractions, and a public entrance that simulates the drama of entering a stadium. Germ-free showers and a locker room with fresh air piped in.
All authentic features of the New York Jets training facility
The December/January 2009 Issue of Fast Company has a lovely online slide-show of the NY Jets facility that follows up on the ideas in my post from September, on the 3 Things The New York Jets Can Teach You About Authenticity.
The Jets demonstrate in their new facility ways that your organization can use its physical environment — the space where you put yourselves– to help it be more authentic.
Check out these photos for 11 illustrations of these authenticity practices. You can really see why New York  Jets EVP Sheehy would say:
"Our building is the graduate school of football."



I am an organizational identity and reputation scholar with a PhD in leadership & organizations. I research, write, teach and consult with organizations about the relationships between organizational identity, actions, and purpose. See the 




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