Blogger & Trust Agent extraordinaire, Chris Brogan, recently shared a mini rant that contained an important demonstration of work-life initiative. His suggestion — that we learn to recognize and respect what really is or isn’t ‘urgent’ — is a key element of constructing a healthy relationship between work and the rest of your life.

Chris issued his own “Anywhen Manifesto“, clarifying his need to create and consume online info whenever it’s convenient for him. In the Anywhen Manifesto, Chris asks us to consider our own needs for anywhen, and learn to be cool with something other than a “right here right now” response.

Chris has discovered that the dissolution of time zones and the absence of daylight on the interwebz has left us without any sense of boundaries. We no longer know when to stop working, and when to ask others to stop working.

Anywhen (see also anywhen’s techno-twin, timeshifting) is a big concept for those of us who do a lot of work online. Blogging, commenting, document sharing, tweeting  — little of this has an absolute time deadline.

chris brogan(I ask you, does anyone really care if that post is up at 9 am, or will 10:15 be just fine?)

Often we make implicit and explicit deadlines that don’t need to be there… Sure, I’d like a reply to that pun I just tweeted, or to be one of the first 16 folks to comment over at ProBlogger, but is any of that really critical? I don’t think so.

Anywhen is to online activity what flextime and quiet time are to the larger physical work world. We agree to get our work done (talking, meeting, designing, coaching, etc)  in a responsible way, in a reasonably timely way, but not necessarily “asap”. This means that not all work needs to be done between the hours of 9 am and 5pm on any given day. It also means that not all work needs to get done on this particular day between the hours of 12pm and 1:59 am.

Anywhen isn’t for everyone, or for always

Some work, of course, needs to get done at a certain time. There are obviously situations and people that need immediate response. However there are also a lot of things that don’t need this swiftness, if we take the time to notice. If we respond to everything with indiscriminate swiftness, and worse when we expect responses to anything with indiscriminate swiftness, we let the falsely urgent crowd out the important.

Anywhen and your work team

Respecting the concept of anywhen can help us create the coordinated work-time-space that allows for flexibility at work (and in life). If you know that you simply have to be here for the team meeting, you’re here for the team meeting. If you know that what your colleague really needs is that data analysis and a chance to discuss any questions through a phone conversation the day before she meets with her team, you set up a phone appointment on that day you work from your home office.

There are many work systems program that can help you find more anywhen and create a bit more flexibility in your own office. Some of my colleagues are big fans of ROWE, the Results Oriented Work Environment, a program that isn’t for everyone but that does work really well in certain cultures and for certain kinds of work.

However, establishing some anywhen and creating flexibility for yourself and those who work with you can be done with one simple step, no fancy program required.

Start by applying the Anywhen Manifesto to yourself.

Kind of shocking, but true:

Applying anywhen to your own work creates more space for you and more space for others.

Now, I’m not pulling a Nancy Reagan and telling you that you can solve a systemic, societal problem if you “just say ‘no’”. However, changing your own practices as you work with others, allowing for timeshifting, anywhen and flextime, can make a concrete difference.

Are you skeptical that any change with your own work schedule and work expectations will make a difference? Don’t be.

Research has shown that when people’s immediate supervisors allow for more flexible work, even on an ad-hoc basis, three good things happen:

1. Your control over your own work helps you manage your at-work time more effectively.

2. By increasing your control over time demands, you increase the control of your colleagues and employees over their own work. This flexibility allows them to manage their work demands better, leading them to be more productive.

3. Employees who experience their manager as giving them more control over their schedules and the timing of their work begin to interpret the whole organization as being work-family friendly.

You don’t think that your personal practices, by themselves, make a difference?

Think again:

In most organizations, a person’s immediate supervisor is the gatekeeper of flexibility. He or she is the person who establishes important organizational practices within a work unit. People interpret how you/ their manager manages work-life time, deadlines, and expectations, and they extrapolate these to see them as features of the organization itself.

In other words, just by changing your own anywhen practices, you can make ‘their’ organization more work-life friendly.

Want to make a work-life difference for yourself and your colleagues? Start by taking a look at Chris Brogan’s post for ideas on how to begin to implement some anywhen.

You don’t have make a difference right now, but do it soon–  anywhen that works for you.

See Also:
Time for a Cold-Shower Conversation
, by Wendi Kelly
Why you really don’t need it now, by Craig, TimeManagementNinja
The End of 9 to 5: When work time is anytime (good intro to ROWE) at NPR

Dawn S. Carlson, Merideth Ferguson, K. Michele Kacmar, Joseph G. Grzywacz, and Dwayne Whitten. Journal of Management first published on March 5, 2010 [Abstract] [OnlineFirst PDF]

Portrait of ChrisBrogan from his Contact page.

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Today’s Freakonomics column picks up on UCLA research reported earlier this week by Matt McDermot at Treehugger.com.
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The researchers, Magali Delmas and Laura E. Grant, demonstrated that organic wine cannot command as high a price as conventional (non-organic) wine. This despite the fact that these organic wines get higher ratings than conventional wines from Wine Spectator magazine.

The researchers suggest, and Freakomics reports, that this lower price is due to lingering memories of “hippie wine”, first generation organic wine made by… hippies.

But it’s not old memories of ‘hippie wine’ that cast doubt on the quality of organic wine. Instead, it is the extra ‘purpose’ of these organic vineyards that leads customers to stereotype the vineyards as well-meaning but less competent, and their organic wine as not quite up to sniff.

The real reason organic wine can’t get a higher price

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Rearranging Chairs as an Act of Leadership

March 8, 2010

Certain members of my friends and family circle make fun of me tease me because I often rearrange the chairs at social, public and business gatherings.
My beloved sister got a bit irked by my penchant for chair moving last month when, 20 minutes before her party started, she came into her living room to see [...]

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That Special Starbucks: Does the place help the people be authentic?

March 4, 2010

First it was the Siren.
Then it was the Christmas cards.
For a while, it’s been the original artwork by their very own baristas displayed on the walls..
And now, my favorite Starbucks is getting bouquets of flowers.
On a recent visit, there were two big vases of flowers on the counter by the espresso machine. (You can see [...]

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Social Media Risks: Restoring trust when your brand mascot is a killer (whale)

March 2, 2010

The challenge of being authentic on social media can be scary.
Many organizations are afraid of being ‘on’ social media platforms like Facebook and Twitter, where they (or their representatives) are accessible and active in real time. They worry that participating in real time on social media platforms will expose them as unthinking, out of touch [...]

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Useful research, if you are a gang member

March 1, 2010

Oh how I love empirical research– the chance to answer burning questions, with real data, so that you can act more effectively.
Consider this new tidbit of info that I picked up over the weekend:
Full beer bottles break with less force than empty ones, so if you are going to hit someone in the head, an [...]

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What Keeps Women From Moving Up the Ladder? Not “experience”, but corporate laziness

February 24, 2010

This just in from Forbes Magazine — yet another article about why “women” don’t get promoted. (hat tip to my friend @ShaunRSmith)
Orit Gadiesh and Julie Coffman, in Why Women Don’t Make It Up The Ladder summarize several of the arguments that are advanced to explain why so few women, relative to men, get promoted up [...]

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Why So Much Anger at the Girl Scouts?

February 22, 2010

Ever since I poked the beehive back in August with my post about Walmart and Girl Scout cookies, my blog and I have been receiving angry comments from people who just hate the Girl Scouts. It’s one thing to be angry at Walmart, but the Girl Scouts? I don’t understand…
Why is there so much anger [...]

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Fix the Brand of Men’s Figure Skating: Send Out the Clowns, and get me Johnny Weir

February 19, 2010

The ‘Brand of Men’s Figure Skating’ is broken.
The brand lacks coherence, it isn’t compelling, and sometimes it isn’t even attractive. And it’s all because of what those guys wear.
In an ideal world, the Brand of Men’s Figure Skating reflects a hearty frisson between between the brand’s two defining attributes: Athleticism & Artistry.
Althleticism & Artistry = [...]

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Girl Scouts Rebrand Their Cookies: “Every Cookie Has A Mission”

February 18, 2010

The Girl Scouts have been busy with their organizational re-branding efforts. With the start of the 2010 Cookie Season, they have a new branding campaign specifically designed to make Girl Scout cookies meaningful.
Back when I wrote the post Wal-Mart Knocks Off the Girl Scouts, about Walmart entering into competition with the Girls Scouts on [...]

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