Today’s Freakonomics column picks up on UCLA research reported earlier this week by Matt McDermot at Treehugger.com.
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The researchers, Magali Delmas and Laura E. Grant, demonstrated that organic wine cannot command as high a price as conventional (non-organic) wine. This despite the fact that these organic wines get higher ratings than conventional wines from Wine Spectator magazine.

The researchers suggest, and Freakomics reports, that this lower price is due to lingering memories of “hippie wine”, first generation organic wine made by… hippies.

But it’s not old memories of ‘hippie wine’ that cast doubt on the quality of organic wine. Instead, it is the extra ‘purpose’ of these organic vineyards that leads customers to stereotype the vineyards as well-meaning but less competent, and their organic wine as not quite up to sniff.

The real reason organic wine can’t get a higher price

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Rearranging Chairs as an Act of Leadership

by cv harquail on March 8, 2010

Certain members of my friends and family circle make fun of me tease me because I often rearrange the chairs at social, public and business gatherings.

My beloved sister got a bit irked by my penchant for chair moving last month when, 20 minutes before her party started, she came into her living room to see me adjusting her furniture arrangement. “That looks terrible! It’s off balance!” she protested.

But I invoked my older sister status my PhD and told her that I knew what I was doing. I would have explained myself, but it can be difficult to articulate just why a big square of 14 seats is not as good as 3 rounded clusters of 4 or 5 seats.

How we sit is how we interact.

Most people walk into an empty room and look for symmetry or pattern in the seating arrangement, but not me.

I look for the dynamics those empty seats might create. If I don’t like what the chairs predict, I move them. I don’t want the room to look good; I want the room to work for the people who will fill it.

Many people don’t realize how much the physical structure of a room influences interaction. They don’t understand how to arrange chairs so that conversation is easier. And, they rarely think about how people might be clustered in small groups so that they can hear each other and make real, authentic connections.

I’ve realized that I often do my rearranging covertly, without asking for anyone’s permission, simply because explaining my reasons takes too long. But now I’ve discovered a lovely list of five reasons why circles (and curves, and clusters) can be so effective at fostering honest and authentic communication.

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5 ways that moving chairs helps us lead

Christina Baldwin and Ann Linnea, authors of The Circle Way: A leader in every chair, have summarized 5 of their important insights from “The Circle Way” their framework for facilitating shared leadership and shared engagement,  at the BK Communiqué Author Lists Blog.

I won’t snitch BK’s content by reposting the full list hear. But let me tempt you to go to their post by sharing my favorite reason:

3. Meeting in circle is a sort of a contained treasure hunt. The wisdom we need is in the room, and the only way to truly gather it, think about it, and make decisions based on it, is to hear every voice. Who has the question? Who has the answer? Who knows the next piece? What creative idea will be heard from an unexpected source?

Baldwin and Linnea also have a website, PeerSpirit, where they offer us a downloadable set of guidelines for using circles to facilitate authentic communication.

201003081334.jpgLike Dotmocracy, Linnea and Baldwin’s Circle process is a straightforward tool that can transform colleagues’ interactions in ways that elicit new ideas, increase enthusiasm, build relationships, and nurture commitment to an important goal.

Be a leader. Move some chairs.

Drag one of them over here, and smush those two together, and viola, people can hear each other. People can make eye contact. People can lean back and laugh without falling away from the energy. People can challenge each other and nudge each other forward.

Pull up a chair, and we can really work together.

See also:

Tools for Authentic Organizations: Dotmocracy

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That Special Starbucks: Does the place help the people be authentic?

March 4, 2010

First it was the Siren.
Then it was the Christmas cards.
For a while, it’s been the original artwork by their very own baristas displayed on the walls..
And now, my favorite Starbucks is getting bouquets of flowers.
On a recent visit, there were two big vases of flowers on the counter by the espresso machine. (You can see [...]

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Social Media Risks: Restoring trust when your brand mascot is a killer (whale)

March 2, 2010

The challenge of being authentic on social media can be scary.
Many organizations are afraid of being ‘on’ social media platforms like Facebook and Twitter, where they (or their representatives) are accessible and active in real time. They worry that participating in real time on social media platforms will expose them as unthinking, out of touch [...]

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Useful research, if you are a gang member

March 1, 2010

Oh how I love empirical research– the chance to answer burning questions, with real data, so that you can act more effectively.
Consider this new tidbit of info that I picked up over the weekend:
Full beer bottles break with less force than empty ones, so if you are going to hit someone in the head, an [...]

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What Keeps Women From Moving Up the Ladder? Not “experience”, but corporate laziness

February 24, 2010

This just in from Forbes Magazine — yet another article about why “women” don’t get promoted. (hat tip to my friend @ShaunRSmith)
Orit Gadiesh and Julie Coffman, in Why Women Don’t Make It Up The Ladder summarize several of the arguments that are advanced to explain why so few women, relative to men, get promoted up [...]

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Why So Much Anger at the Girl Scouts?

February 22, 2010

Ever since I poked the beehive back in August with my post about Walmart and Girl Scout cookies, my blog and I have been receiving angry comments from people who just hate the Girl Scouts. It’s one thing to be angry at Walmart, but the Girl Scouts? I don’t understand…
Why is there so much anger [...]

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Fix the Brand of Men’s Figure Skating: Send Out the Clowns, and get me Johnny Weir

February 19, 2010

The ‘Brand of Men’s Figure Skating’ is broken.
The brand lacks coherence, it isn’t compelling, and sometimes it isn’t even attractive. And it’s all because of what those guys wear.
In an ideal world, the Brand of Men’s Figure Skating reflects a hearty frisson between between the brand’s two defining attributes: Athleticism & Artistry.
Althleticism & Artistry = [...]

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Girl Scouts Rebrand Their Cookies: “Every Cookie Has A Mission”

February 18, 2010

The Girl Scouts have been busy with their organizational re-branding efforts. With the start of the 2010 Cookie Season, they have a new branding campaign specifically designed to make Girl Scout cookies meaningful.
Back when I wrote the post Wal-Mart Knocks Off the Girl Scouts, about Walmart entering into competition with the Girls Scouts on [...]

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Authentic Student Entrepreneurs: Embedding Personal, Product and Organizational Brande

February 17, 2010

What do fledgling entrepreneurs need to know about creating authenticity? And what, if anything, does this have to do with cupcakes?

I had a chance to try to boil it all down to a few key ideas when I taught two classes of an undergraduate Entrepreneurship course at NYU’s Stern School of Business. My colleague, networks [...]

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