social movements

What’s Collateral Reputation Damage®?

November 17, 2008

Tweet Collateral Reputation Damage® is damage done to an organization’s reputation when advocacy by individuals or groups who may or may not be associated with the organization is interpreted by stakeholders as being actions by the organization itself. Image of Collateral Damage from Chet Provorse Hurting the Organization isn’t the focus, but … Using the […]

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