social business news

Social Business News: Too Many Wrong Messages On Social Media? Try Leadership, Not Control.

December 5, 2011

Tweet In my first contribution to Social Business News, I’m reminding organizations that want to align their social media messages to focus their efforts on leadership. I find it pretty frustrating that so many social media advocates recommend “governance” or “policy” or “control” when an organization finds there are too many voices, not enough voices, […]

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