measurement

7 Reasons To ReThink Social Scoring Inside Social Organizations– before it’s too late

April 25, 2011

Tweet “Manager A’s results with the department’s implementation of Program X were outstanding, but her internal Klout score is only a 43. Given her low influence score, it looks like she’s not as good a leader as Manager B. I know that Manager B has been with us only two years, and hasn’t yet finished […]

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Are Online Surveys Making Us Stupid?

September 14, 2010

Tweet All over the web I see stupid “surveys” collecting what is almost always meaningless data. The “results” of these “surveys” are then used to influence readers’ perceptions and to steer people towards (or away from) companies and services. What I find frustrating, almost to the point of infuriating, is how most of these surveys […]

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