Employees

Leading Authentically with Transparency: An interview/podcast with Paul Levy

April 27, 2009

Tweet Here’s a neat podcast interview with Paul Levy, CEO of Beth Israel Deaconess Medical Center, whose leadership approach to the need for dramatic cost-cutting we considered in the post Finding a leadership opportunity in alternatives to layoffs. This podcast interview offers a few additional insights, in part because the interviewer Catherine Bell asks some […]

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Tyson Foods lacks faith in its own identity.

August 9, 2008

Tweet When organizations are being authentic, they approach their problems by drawing on their identity. An organization that wants to be authentic must regularly find ways to translate its beliefs about ‘who we are’ into actions that demonstrate ‘who we are’. When an organization has faith in its own identity, it will strive to demonstrate […]

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Authentic or Not?: A Men’s Organization with a woman member

June 5, 2008

Tweet Recently, I told you about an organizational situation that raises some interesting questions about whether the organization is being authentic. The organization, a Men’s Chorus, has up to 249 male members and 1 woman member, my neighbor Joan Garry. I proposed that this organization is either very special or very inauthentic” how else could […]

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Can an employee be “too authentic”?

February 28, 2008

Tweet “The guy was too authentic to do his job!” The employee in question worked for an organization that created “lifestyle” products for the action sports market. He worked as an editor and was responsible for updating the organization’s website every morning. The organization positioned itself as having authentic insight into the action sports community, […]

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You don’t have to ‘live the brand’ to give the brand

February 22, 2008

Tweet “Living the Brand”, an internally-focused branding strategy  heralded by marketing gurus , is being touted in the March 2008 issue of the Harvard Business Review. HBR features a case discussion about how to achieve organizational authenticity at the fictional Hunsk motorcycles. Marty, Hunsk’s new marketing manager, is intent on reinvigorating Hunsk’s brand by making […]

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