Brand(ing):Inside & Outside

The Lyin’, the Which? , and The Wardrobe: Palin’s new clothes cost her more than $150,000

October 23, 2008

Tweet Sarah , Sarah , Sarah . Just when I’m ready to move on to other topics, you serve up yet another opportunity to understand organizations and authenticity. This time, the lessons are all about image, and the relationship between how we present ourselves and who we really are. If Palin’s wardrobe upgrade had been […]

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Homophobia and (In)Authenticity at Omnicom: What can a leader do?

July 24, 2008

Tweet I am struggling to understand the pattern of reactions to a recent critique of an organization’s authenticity. Bob Garfield, writing in Monday’s (7/21) Advertising Age, has an Open Letter to Omnicom President-CEO John Wren, asking Wren to look at the contradiction between Omnicom’s public Statement on Corporate Responsibility and the homophobia represented in three […]

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Can an employee be “too authentic”?

February 28, 2008

Tweet “The guy was too authentic to do his job!” The employee in question worked for an organization that created “lifestyle” products for the action sports market. He worked as an editor and was responsible for updating the organization’s website every morning. The organization positioned itself as having authentic insight into the action sports community, […]

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