B Corporations

An Agenda for Management Innovation: 25 Challenges

January 27, 2009

Tweet 1. Ensure that management’s work serves a higher purpose. Management, both in theory and practice, must orient itself to the achievement of noble, socially significant goals. 2. Fully embed the ideas of community and citizenship in management systems. There’s a need for processes and practices that reflect the interdependence of all stakeholder groups. 3. […]

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“What if you could buy social justice?” or Does ‘values shopping’ really make a difference?

December 15, 2008

Tweet Can for-profit, for-purpose organizations make a difference, if we patronize them? Thinking about an organization’s authenticity invites us to examine simultaneously what the organization does and how it does it. When we think about organizations being authentic, we assume that organizations have their business purpose — the thing that they’re out there to "do", […]

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B Corporations and Employer Branding

November 27, 2008

Tweet Branding your organization as being "for purpose and for profit" might help you attract just the right kind of talented job applicants. At least that’s what the HR Folks at Reece Computer Systems seem to believe. In their job posting for a Consulting Engineer , Reece Computer Systems not only describes the position and […]

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Organizational Identity, Employee Branding and Political Contributions: Should you care if The Body Shop leans Republican?

October 27, 2008

Tweet The Body Shop is Republican? Anita Roddick must be rolling over in her grave. Released last week were the results of a study that shows how organizations have supported the Republican and Democratic parties. The data include direct corporate support (through Political Action Committees) and/or the support of these organizations’ employees (through individual donations). […]

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B Corp Identity: An Opportunity for Organizational Authenticity

May 1, 2008

Tweet What are for-profit organizations to do, if they want to pursue social purposes and be authentic? Until recently, organizations facing this authenticity dilemma had three options. They could: Attempt to manage the incongruence between their actions and their identity, and forgo authenticity, Resolve the inconsistency by giving up for-purpose actions and become an authentic […]

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Can a for-profit business organization that also pursues a social purpose be authentic?

April 24, 2008

Tweet There are so many examples of for-profit organizations whose for-purpose actions are suspect that it’s a little scary to bring up the subject. Where do we even begin? We should probably start by acknowledging that the questionable relationship between a ‘for-profit’ organizational identity and ‘for-purpose’ actions (aka: non-profit, socially responsible, charitable, philanthropic, etc.) is […]

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