authenticity questions

Can Walmart Earn the Girl Scouts’ Good Citizenship Award?

August 14, 2009

Tweet You don’t earn a merit badge for Good Citizenship by picking on the Girl Scouts. But what if Wal-mart wanted to? Commenters here and on other blogs that picked up my story that Wal-mart has chosen to compete with the Girl Scouts by knocking off the Girls Scouts’ two most popular cookies have criticized […]

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3 Questions for a “Quick and Dirty” Assessment of Your Organization’s Authenticity

April 12, 2008

Tweet An authentic organization, very simply, is an organization whose identity, image and actions are congruent with each other. Identity is reflected in image and actions, Image accurately describes identity and actions, and actions express identity and image. How can you know whether and how your organization is authentic? It takes a deep inquiry and […]

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